Lowe x Morris & Co

What better way to showcase the best in creative collaborations and conceptual vision than through showroom window displays? This is the fuel behind ‘Legends’ – a fresh initiative for London Design Week 2018.

At every turn, striking decorative installations burst out from behind the polished glazing of over 40 showrooms. Whoever devised the marriage of international tastemaker talent with iconic brands experienced the ‘eureka’ moment. Every window offered a totally unique angle, which was largely down to the varied backgrounds of the creators who had been plucked from the worlds of design and decoration, art, fashion and architecture. The collaborative windows celebrated a wonderfully wide spectrum of creative consciousness – perfectly aligned with the event’s theme.